What it is: A brow serum that noticeably improves texture, manageability, and encourages fuller-looking brows.

Highlighted Ingredients:

- Red Clover Extract: Helps to encourage fuller-looking brows and protect against breakage.

- Korean Red Ginseng: Helps to make brow hair appear thicker.

- Panthenol: Helps to smooth, soften, and tame coarse or wiry texture for easier styling and manageability.

Ingredient Callouts: Free of parabens, formaldehydes, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, and triclosan. It is also vegan and cruelty-free.

What Else You Need to Know: The Brow Genius Brow Serum blends six rejuvenating ingredients into a multi-benefit, brilliant formula that is designed to create smoother, softer, tamer, fuller-looking brows that feel and perform like the brows you’ve always wanted.

Clinical Results: In a 12-week independent study of 112 women:

86% said brows no longer look sparse

88% said brows appeared fuller

95% said brows look healthier

96% saw an improvement in the appearance of their brows

95% said brow hair feels protected against breakage

93% said brow hair feels less brittle

92% saw improved brow texture

96% said brows felt smoother, softer and more conditioned

93% said their brows were easier to style

91% said brow hair is more manageable

90% said brow makeup is easier to apply

98% said brow hair feels nourished and hydrated

Proven to strengthen hair surface by 52%*

Proven to reduce breakage by 52%*

Proven to improve texture by 85%*

Proven to increase smoothness and softness by 85%*

* In independent trials on hair cut from volunteers